Friday, September 5, 2008

Weekend guest: Girlcott filly Friday

By Indulto

As I try to find tote board value when two-year-olds test their breeding beyond sprint distances and three-year-olds take on their elders, I find it ironic that supposedly less-sound juveniles now have more opportunities to run beyond a mile; although the Breeders' Cup did back off from its nine furlong experiment with them. As the BC continues to expand the number of what it considers “championship” races, we can expect to see more “preps” inserted during the next two months.

Like the BC expansion, races themselves, newly created preps, will be ungraded. On one hand we now get to feast on at least two successive Saturday-Sunday weekend simulcasting sessions into which graded stakes that once traditionally determined divisional champions are compressed. On the other hand we seldom get to see most of the participating equine stars face each other prior to Cup Day. So now everything hinges on how a horse is feeling -- and how well it can adapt to its surroundings -- on one particular day of the year.

In the past two years, post position -- and then weather conditions – also became factors affecting the once-in-a-lifetime chances of some BC contestants. This year, the Breeders’ Cup brain trust has taken a lot of heat for some very unpopular decisions:

1.) Awarding a single track two successive opportunities to host the cup and thus penalizing fans and owners in other geographic locations. Eastern horses have generally underperformed in BC races held in California.

2) Asking the owners of the best horses in training to experiment with their horses’ ability to handle synthetic surfaces and possibly altering their running styles.

3) Forcing owners accepting that challenge to run their horses on a problematic surface without long-term confirmation that known problems have been solved and unknown problems aren’t likely to manifest themselves again.

4) Shifting the balance of participation in BC preps to synthetic surfaces at the expense of tracks with traditional dirt surfaces; lowering their field size and quality, and possibly attendance and handle as well.

5) Unilaterally deciding to move the races for the best females from their traditional grouping with races for the best males to the secondary expansion day where fewer will see and bet on them.

6) Creating a distraction from the original emphasis on “showcasing champions” with a gender-based marketing promotion.

7) Trivializing the name of the best race restricted to females by changing it from ‘The Distaff’ to ‘The Ladies’ Classic.’ There is only one “Classic” and it is open to females as well. Arguably this reinforces the concept of equine female inferiority almost as much as the F&M Sprint. Are a F&M Mile and/or a F&M Dirt Mile in our future as well?

8) When a wave of protest from both media and fans occurred in reaction to those decisions, the BC power structure virtually ignored them.

9) By restricting television coverage of the best racing has to offer to cable and satellite, they are compounding racing’s invisibility to the general public.

10) By refusing to offer a lower Pick Six wager minimum on a day when there can’t be a carryover, many fans are priced out of participating as enthusiastically in that pool as they might on the day competition runs deep in all legs. If fans got the impression they could hit a Pick six on BC Day, such optimism might “carry over” to the rest of the year.

Is it a function of the BC to promote racing and support year-round prosperity for tracks and horsemen, or is its purpose to milk the declining fan base hungry for high-quality racing as well as the owners of price-inflated horseflesh thirsty for stud fees?

What objectives justify a grueling two-day viewing marathon once a year that devalues traditional divisional champion-crowning stakes races? With truly cooperative scheduling coupled with bonuses for performances across multiple races, tracks themselves might revitalize those stakes and fuel interest in racing throughout the year.

Last year, debate over BC expansion centered on potential for diluting the quality of fields. Would the F&M sprint eliminate any incentive for female sprinters capable of beating their male rivals to do so? Would the Dirt Mile cannibalize the Sprint and the Classic?

This year’s debate focuses on whether Friday’s farce is diluting Saturday’s specialness, and compromising the energy and endurance of fan interest in Saturday’s events.

So, yes, fans of any gender should feel free to GIRLcott silly Filly Friday!

Certainly the Ladies Classic deserves to be ignored to the same extent it was by BC planners. Save your money for Saturday to show the industry they had better start listening to those who bet for entertainment; players they continually ignore despite the fact they represent the greatest potential for handle growth. This is an opportunity waiting to happen for horseplayer groups trying to attract membership to influence change in the industry.

8 comments:

Greg said...

Right on Paul.
Here's another one I love:

Why is the new BC Filly and Mare Sprint 7 furlongs while the original Sprint (that is open to both)is 6 furlongs? Does that make any sense? Why are the ladies going an extra furlong??

And to make it worse, last year at Momouth the inagural F&M Sprint was at 6F???

And their website makes no mention of the fact that the race has been moved to 7F.

All of this is so confusing and seems to have been lost on the likes of even the most astute handicappers and TV personalities.

Brooklyn Backstretch said...

When the changes to the BC distaff races were announced several months ago, a number of Thoroughbred Bloggers Alliance members created this petition suggesting the very boycott that you discuss here.

Given the depth and talent of the fillies and mares, it's going to be awfully hard to tune out that day, but we hope that giving fans a chance to express their displeasure won't fall on entirely deaf ears.

Sign the petition!

Anonymous said...

Paul:

Indulto's laudry list of grievances with the 2008 Breeders Cup is spot-on. For the de minimus benefit of having a few D-list celebrities to fawn over, the BC Trustees made the terrible mistake of awarding two consecutive BC's to Santa Anita. I can assure you that there will be no increase in handle should ESPN interview Kathy Griffin on camera. NOBODY CARES!

As to the thoroughly inane idea to rename and re-position the Distaff, Friday's races will not increase handle nor television exposure. I only disagree with Indulto to the extent that a Friday "girl"cott will have minimal effect. If nobody is paying any attention, there will be nobody to notice that its being ignored.

Indulto said...

Hi BB,
It seems we're almost on the same page. Is it reasonable to ask how many have already signed your petition? I'm guessing the number hasn't been high enough to influence the BC brain trust to change course with the same alacrity they exhibited in accepting Churchill Downs' bid for 2010 after entering into a handshake agreement with NYRA that Belmont would be the host that year.

I doubt BC management cares what you or I think. The only thing likely to have any impact on them is our collective unwillingness to fill their coffers. Success in achieving that will depend on our actions more than our words.

I did view your petition, but I'm not ready to automatically join a fan committee whose subsequent positions I may not endorse simply to announce my intention to delay my wallet-opening, moth-release program until BC Saturday.

I noticed that you require the signer's name even though you offer the option to reman anonymous on the petition. Based on the responses you've received so far, is there any reason to anticipate an improvement if name were optional as well?

I ask because I wonder whether non-professional bettors would participate to a greater extent in seeking industry reform if they didn't have to attach their private lives to the cause. The extent of anonymous comments to blog entries, generally, suggests that may be the case.

In any event, for those contemplating betting any portion of BC Friday's card, I offer this slogan: "Go betless when you care enough to bet less."

Send a message that only players can; not just to the BC, but to the industry as well. That message is: "If you want us to keep funding purses and operations, then produce the shows we want to see and level the playing field for all involved." A better opportunity may never come along.

Brooklyn Backstretch said...

About 225 people have signed—far fewer, frankly, than we’d hoped. But a few industry folks have signed on, so it’s good to know that at least a few folks within the business are paying attention. You can get the number of signatures and names of signers by clicking on the “signatures” tab at the top of the first page.

We are not a fan committee and there’s no membership; though several other “founders” of the petition are involved in other causes, this is just a group of bloggers who got together to make a point about this issue only. Signing will not associate you with us in the future. =)

We asked for names because all of our experience tells us that an electronic petition with anonymous signatures carries almost no weight. And given that, as you pointed out, the folks at the BC are unlikely to pay much attention anyway, we wanted to avoid giving them another reason not to take us seriously, though you make a good point about connecting private lives to the cause. Including your name is not required, just requested.

Love your slogan!

I'd be happy to talk with you more about it if you'd like to contact me at the e-mail address listed on my Blogger profile.

dana said...

Indulto,

Rockin' good post + very catchy title! I was one of the many who worked on the petition and no one has to join anything to sign it. We were just stating that instead of having a meeting with a bunch of racing & marketing executives (and calling it a focus group), enlist a fans for feedback.

Also, the petition software requires a name, which I don't think is too outrageous. One can always use a pseudonym if they're concerned about exposing their identity.

The biggest "excuse" that I've encountered for people who agree with the spirit of the petition is that they won't NOT bet the race!!! Not only do I find this a bit ridiculous but extremely disheartening. Particularly because, as you point out, there has never been a better opportunity to send a message via withholding wager money, ticket money & ratings.

I would also like to point out Self Appointed Fan Committee as another avenue of action. Fans/players can leave ideas and rants about anything in the industry and we will send them to the appropriate recipients. And hey, we don't require a name!

Thanks for you post!! I will definitely be going betless!

Indulto said...

BB and Dana,
Thanks for the kind words. I apologize for misreading the tiny text at the petition site. I appreciate your sharing the totals. It will certainly take work to gather the support necessary to make an impact, but there is reason for optimism:
1)Media support exceeds anything I've ever seen for a racing-related issue.
2)Dissatisfaction isn't limited to cyberspace, so word-of-mouth to acquaintances will be effective.
3)Support for more timely on-line interaction among participants may be available.

The proprietor of an on-line handicapping discussion forum is considering providing support over the next few months for a group interested in protesting Filly Friday, provided it doesn't compete with any viable existing efforts. Only a valid email address and a unique pseudonym would be required to participate in discussion threads and on-line polls.

Would that enhance or dilute interest in this endeavor? Could efforts be combined? Certainly a team would be needed to moderate threads, extract and summarize useful contributions, create polls, and provide follow-up.

Why is it so important to finally take a stand? Because the game is broken! Devoid of a competent cenralized authority, the industry can't muster the cooperation required to fix itself; even as it ignores customers it fails to satisfy. It's time for a wake-up call to make them listen by keeping our wallets closed. There will still be a full day of racing waiting to reward our resolve and determination

Brooklyn Backstretch said...

Indulto, please contact Dana and me at our e-mail addresses--we'd love to talk more about this.

brooklynbackstretch@gmail.com

Teresa